About Us

Who We Are

ICON Architectural Group (ICON) was founded in 2002 and has established itself as one of the mainstay architectural firms in the Upper Midwest. Our mission is to provide clients with innovative designs and effective building solutions by listening and understanding their needs and driving value, not cost. We balance upfront costs with long-term savings, and we know that a successful project not only has a great design but is built on time and on budget.

Our team understands that at its core, a building should serve its purpose and function efficiently for its owners and end-users; we believe that a building should never be limited by its design.

Our relationships with our clients and the individualized attention throughout the planning and design process are key to ICON’s success. We take our clients’ project goals, budget, and schedule seriously. With the ICON experience, clients receive continuous personal service from project conception through building occupancy.



Each project is unique and should be treated as such. Our process applies our creativity to every need that is uncovered and every solution we deliver.



We understand how valuable relationships and attentive service are to the success of our clients' project. Every client receives direct involvement from our principals every step of the way.



Great people and organizations are what make long-lasting, thriving communities. Our understanding of the important role that great facilities play in communities allows us to help our clients shape the world around them and positively impact their communities.

Architectural Team Members
Structural Engineers
Construction Support Team Members
Interior Designers
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ICON’s team of Architects is highly skilled and dynamic. Our team has experience in many different building and facility types giving us the versatility to take on any project that comes our way. We ensure that the owner’s vision is understood and implemented into our design while also managing budget and timeline constraints. At ICON, we pride ourselves on client satisfaction and want all our designs to meet the needs of the owner while still serving their functional purpose. Our team’s approach is to listen and understand the client’s vision with an end of goal of designing a facility that aligns with their vision and satisfies their needs.
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Our team of engineers works closely with our architects and the construction manager to ensure continuity between the design and build phases of the project. Our engineers are committed to customer service and creating value in every building and facility.
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In the pre-design stage of the project, ICON uncovers the client’s vision by listening to their desires and needs. Next, our team conducts research and explores possible solutions while identifying opportunities for our client.
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Construction Services

During construction, our team makes frequent visits to the site to ensure that the design is being followed, construction is on schedule, and that the owner’s vision is becoming a reality. Based on these site visits, adjustments are made as necessary.
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Interior Design

The most memorable interior design solutions are those that reflect an organization’s brand, culture, and vision. Our team of expert interior designers listens to each client to understand their unique needs and make their vision come to life.
Our interior designers are highly skilled and hold experience in a range of building types. ICON’s interior design team offers a variety of services including: space planning, programming, 3-D visualization, finishes & furniture specifications and design, lighting design and selection, signage and brand integration, artwork & accessory selection, finished material boards, budgeting, client presentations, construction documents, acoustical solutions, and construction administration & site visits.
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Sustainable Design

At ICON, we understand the importance of protecting and preserving the environment. While not every project requires certification, ICON incorporates the principles of LEED (Leadership in Energy and Environmental Design) into our designs.
Our firm has a proven history in Sustainable Design. Out of 2,500 applicants, Scheels Arena won the Green Building of America Award. Along with Scheel’s Arena, Northrop Grumman at Grand Sky is LEED Certified, and the AE2S Headquarters building is designed for LEED Certification.
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Technology Integration

ICON understands the role that technology plays not only in society but also in the design and construction of new facilities. During the design phase, our team integrates technology in whichever ways are necessary for the facility. These technologies can address issues such as asset management, traffic flow, workflow, utilization of staff time, and more.
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Prereferendum Planning

While working with school districts, community support is crucial to the success of a project and ICON understands the importance of getting community members on board. While working with school districts, we assist in getting referendums passed by developing a project website and creating informational materials such as mailers, brochures, and social media content for the project as needed.
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